Shine where shoppers search.

Beacon spots what's keeping your store in the dark, then guides you to the fix. In minutes, not months.

Beacon dashboard: Store Visibility score, GEO score gauge at 57 out of 100, SEO score gauge at 8 out of 100, review pending improvements banner, and summary tiles for Store Performance, Improvements Made, AI Credits, and Quick Summary.

Beacon is an AI search visibility tool for Shopify. It scans your store, finds what's keeping you invisible to traditional search engines and AI answer engines, then rewrites your product copy, tags, titles, descriptions, and metadata so shoppers can find you. Every fix is reviewed before it ships.

Find it. Fix it. Forget about it.

Beacon reads your store the way an experienced SEO and GEO consultant would, then handles the part that usually takes weeks of back-and-forth: writing the copy, updating the schema, polishing the alt text. You review each fix before it ships. You approve. It's done.

Or put your store on Auto-Pilot and let Beacon handle all your changes with one click.

Three jobs. One app.

Beacon handles traditional SEO, generative engine optimization, and AI search visibility. All in one place.

Beacon SEO Audit view: Pending SEO Improvements dashboard with 43 suggestions across Meta Title, Meta Description, Collection Meta, URL Handle, and 301 Redirects.

Meta titles, descriptions, URLs, redirects. The full classic search stack, fixed in one click.

Meta Title. Titles written to earn clicks, not just rank.
Meta Description. Page summaries tuned for search intent.
Collection Meta Title. Category pages that compete on category terms.
Collection Meta Description. Summaries that pull shoppers into the collection.
URL Handle. Clean, keyword-aware URLs, automatically.
301 Redirects. Preserve ranking when URLs change.
Beacon GEO Score view: Pending GEO Improvements with overall GEO Score and distribution breakdown across Description, Tags, Title, Product Type, and Image Alt Text.

Product descriptions, tags, alt text. The signals AI models use to decide who gets cited.

Description. Product copy written for how AI reads and cites.
Collection Description. Category pages AI can reason about.
Tags. Structured signals that tell models what you sell.
Title. Product titles engineered for AI recall.
Product Type. Classification that places you in the right shopping questions.
Image Alt Text. Alt text AI reads and accessibility requires.
Beacon AI Visibility view: Product visibility over the last 7 days with views, checkouts, conversion, and Beacon score for each product; summary tiles for Product views (8,921), Page views (14,283), and Checkouts (412).

Track whether ChatGPT, Perplexity, Claude, and Google AI Overviews are recommending your store. Know when the needle moves.

Citation tracking. Watch your citation count climb across AI answer engines.
Share of voice. See how often AI names you versus competitors in your category.
Prompt-level tracking. Which shopper questions name your store, and which don't.

Questions, answered.

Everything merchants ask before signing up.

What is Beacon?

Beacon is an AI search visibility tool for Shopify. It scans your store, identifies what's keeping you invisible to traditional search engines and AI answer engines, then rewrites your product copy, tags, titles, descriptions, and metadata so shoppers can find you. Every fix is reviewed before it ships to your store.

What's the difference between SEO and GEO?

SEO (Search Engine Optimization) is about ranking in traditional search results like Google and Bing. It focuses on meta titles, descriptions, URLs, and backlinks.

GEO (Generative Engine Optimization) is newer. It's about getting cited in the AI-generated answers from ChatGPT, Perplexity, Claude, and Google AI Overviews. GEO requires different signals: structured product copy, clear category positioning, and content formatted for how large language models parse commerce.

Beacon handles both, in one app.

Is GEO the same as AEO?

GEO and AEO overlap but aren't identical. AEO (Answer Engine Optimization) is the older term, originally focused on featured snippets, voice assistants like Siri and Alexa, and Google's "People Also Ask" boxes. GEO (Generative Engine Optimization) specifically targets generative AI engines: ChatGPT, Perplexity, Claude, Gemini, and Google AI Overviews.

The industry has largely converged on GEO as the dominant term for LLM-era optimization, though some practitioners still use AEO as an umbrella. Beacon uses GEO throughout because it's specific to how modern AI search actually works.

Which AI engines does Beacon cover?

Beacon tracks visibility across ChatGPT, Perplexity, Claude, and Google AI Overviews. Coverage expands as new consumer-facing AI search products launch.

Does Beacon work for small stores or enterprise?

Both. Beacon was built for Shopify merchants at every scale, from single-founder stores to enterprise catalogs with thousands of products. Scans, review workflows, and Auto-Pilot mode all scale with your catalog.

When is Beacon launching?

Beacon is in private testing now. Join the waitlist and we'll notify you the moment Beacon is ready to install on your store.

Visibility, on.

We'll let you know the moment Beacon is ready for your store.